The Sectorial Project Pet Brasil is the result of a partnership between Instituto Pet Brasil and Apex-Brasil – the Brazilian Trade and Investment Promotion Agency, an agency linked to the federal government. The project helps and guides companies that wish to export their products, whether they are beginners, already exporting or internationalized.

The Project also seeks to promote the potential of the Brazilian industry (which is increasingly aligned with the demands of the main markets around the world) to the international market.

Instituto Pet Brasil

Created in 2013, Instituto Pet Brasil brings together the entire sector dedicated to pets: from the specialized segment (pet shops), to service providers, as well as breeding kennels and veterinary clinics, in addition to companies that develop and sell accessories, medication, hygiene and grooming products for our best friends.

Instituto Pet Brasil promotes and strengthens the relationship between humans and their pets, considering this interaction to be beneficial for society as a whole.

Through projects that foster knowledge, entrepreneurship, sustainability and innovation, Instituto Pet Brasil encourages a harmonious and sustainable coexistence among the main players of the pet sector (be it production chain, government, academia and third sector entities), all in order to make Brazil a reference in management, innovative public policies and export of products and services for pets. Learn more about Instituto Pet Brasil at www.institutopetbrasil.com.

Apex-Brasil

The Brazilian Export and Investment Promotion Agency (Apex-Brasil) promotes the exports of Brazilian products and services. Apex-Brasil contributes to the internationalization of Brazilian companies and to attract foreign investments to Brazil.

From 2014 to 2018, Apex assisted approximately thirty thousand companies of all sizes, especially small and medium-sized. During the period, exports by these companies totaled around US$ 280 billion, accounting for approximately 25% of the total exported by Brazil annually.

Through initiatives carried out in partnership with entities of the sector, Apex-Brasil organizes trade promotion activities, such as prospective trade missions, business roundtables, support to Brazilian companies that participate in major international fairs as well as to foreign buyers and opinion makers that visit to discover the Brazilian productive structure. Apex-Brasil also compiles studies on trade and competitive intelligence, aiming to guide the decisions of Brazilian companies when entering international markets.

Now is the time!

Globally, the sector has a turnover of US$ 124.6 billion and you can be part of that market. The new products that are created to attract foreign buyers meet the necessary requirements and quality standards and they also heat up the national industry.

Other companies are also innovating to provide more intelligent solutions for their customers, thus creating an optimistic framework that encourages more and more companies to seek markets outside of the country.

We have the scale and the quality to continue growing.

Following the United States (40%), Brazil is the second largest market in the world for pet products, and currently represents 5% of that market share, ahead of the United Kingdom (4.9%) and Germany (which also represents 4.9%). Our potential is such that the sector has already reached 0.36% of the national GDP in 2018 – a number higher than that of electrical, electronic and industrial automation components.

Participation is a benefit offered to members of Instituto Pet Brasil (IPB). It’s easy to take part! Companies must fill out the Term of Acceptance (which can be found in the link below), mail a signed copy and meet the following conditions:

  • The company must create, manufacture/develop products and/or services for pets in the Brazilian territory.
  • The business activity must fall under one of the segments listed by PS Brasil: pet food and supplements, general pet care (hygiene, grooming and accessories), medication, live animals and services.
  • For companies that are already members of the IBP, agreeing to the Terms of Acceptance and complying to the conditions of participation in the Project will grant access to the sectoral project Pet Brasil. Non-members can also register while agreeing to the Terms of Acceptance.
  • The program has a Management Committee formed by representatives of the following segments: pet food, pet care, veterinary, live animals and services. The committee’s objective is to assist the management of PS PET BRASIL.
  • The representatives of the Management Committee will be appointed by the IPB and they will be submitted to Apex-Brasil.
  • The Management Committee will be maintained for the duration of each agreement signed.
I WANT TO PARTICIPATE!
Instituto Pet Brasil

Instituto Pet Brasil

Created in 2013, Instituto Pet Brasil brings together the entire sector dedicated to pets: from the specialized segment (pet shops), to service providers, as well as breeding kennels and veterinary clinics, in addition to companies that develop and sell accessories, medication, hygiene and grooming products for our best friends.

Instituto Pet Brasil promotes and strengthens the relationship between humans and their pets, considering this interaction to be beneficial for society as a whole.

Through projects that foster knowledge, entrepreneurship, sustainability and innovation, Instituto Pet Brasil encourages a harmonious and sustainable coexistence among the main players of the pet sector (be it production chain, government, academia and third sector entities), all in order to make Brazil a reference in management, innovative public policies and export of products and services for pets. Learn more about Instituto Pet Brasil at www.institutopetbrasil.com.

Apex Brasil

Apex-Brasil

The Brazilian Export and Investment Promotion Agency (Apex-Brasil) promotes the exports of Brazilian products and services. Apex-Brasil contributes to the internationalization of Brazilian companies and to attract foreign investments to Brazil.

From 2014 to 2018, Apex assisted approximately thirty thousand companies of all sizes, especially small and medium-sized. During the period, exports by these companies totaled around US$ 280 billion, accounting for approximately 25% of the total exported by Brazil annually.

Through initiatives carried out in partnership with entities of the sector, Apex-Brasil organizes trade promotion activities, such as prospective trade missions, business roundtables, support to Brazilian companies that participate in major international fairs as well as to foreign buyers and opinion makers that visit to discover the Brazilian productive structure. Apex-Brasil also compiles studies on trade and competitive intelligence, aiming to guide the decisions of Brazilian companies when entering international markets.

BenefIts

Now is the time!

Globally, the sector has a turnover of US$ 124.6 billion and you can be part of that market. The new products that are created to attract foreign buyers meet the necessary requirements and quality standards and they also heat up the national industry.

Other companies are also innovating to provide more intelligent solutions for their customers, thus creating an optimistic framework that encourages more and more companies to seek markets outside of the country.

Why Export?

We have the scale and the quality to continue growing.

Following the United States (40%), Brazil is the second largest market in the world for pet products, and currently represents 5% of that market share, ahead of the United Kingdom (4.9%) and Germany (which also represents 4.9%). Our potential is such that the sector has already reached 0.36% of the national GDP in 2018 – a number higher than that of electrical, electronic and industrial automation components.

Participate

Participation is a benefit offered to members of Instituto Pet Brasil (IPB). It’s easy to take part! Companies must fill out the Term of Acceptance (which can be found in the link below), mail a signed copy and meet the following conditions:

  • The company must create, manufacture/develop products and/or services for pets in the Brazilian territory.
  • The business activity must fall under one of the segments listed by PS Brasil: pet food and supplements, general pet care (hygiene, grooming and accessories), medication, live animals and services.
  • For companies that are already members of the IBP, agreeing to the Terms of Acceptance and complying to the conditions of participation in the Project will grant access to the sectoral project Pet Brasil. Non-members can also register while agreeing to the Terms of Acceptance.
  • The program has a Management Committee formed by representatives of the following segments: pet food, pet care, veterinary, live animals and services. The committee’s objective is to assist the management of PS PET BRASIL.
  • The representatives of the Management Committee will be appointed by the IPB and they will be submitted to Apex-Brasil.
  • The Management Committee will be maintained for the duration of each agreement signed.
I WANT TO PARTICIPATE!